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Multiple targets and adjustments that apply to the same location

Rang 5
# 1
Rang 5

Dear Community

 

I want to set location bid modifiers on any level but I struggle to understand some basic logic. I am aware of this Adwords help entry:

 

"Multiple adjustments that apply to the same location won't be combined. If you set an adjustment of +50% for France and +100% for Paris, then only the adjustment for Paris (i.e. the most specific location) will be used when dealing with traffic from users in Paris."

 

Consider the following two examples:

 

Setup 1:

Let's say I add France and Paris as targeted locations. I set the bid adjustment for France to +50% and leave the bid adjustment for Paris blank. What  adjustment will be applied for Paris?

 

Setup 2:

Let's say I add France and Paris as targeted locations. I set the bid adjustment for France to +50% and the bid adjustment for Paris to O%. What  adjustment will be applied for Paris?

 

Thanks in advance.

Florian

1 Expertenantwort(en)verified_user
1 AKZEPTIERTE LÖSUNG

Akzeptierte Lösungen
Als beste Antwort markiert.
Lösung
Akzeptiert von Themenautor Print A
Februar

Betreff: Multiple targets and adjustments that apply to the same locat

[ Bearbeitet ]
Top Beitragender
# 2
Top Beitragender

Hallo @Print A,

 

in both cases + 50% for Paris, as no further value or the value 0 was deposited.

 
BTW - you are here in the German AdWords Community ... for English there is the English Adwords Community
 
Gruß Kai
SUMAFA Online Marketing Lösungen | G+ Kai de Wals | Google Partner | Google Advertising Professional


Lösung in ursprünglichem Beitrag anzeigen

Als beste Antwort markiert.
Lösung
Akzeptiert von Themenautor Print A
Februar

Betreff: Multiple targets and adjustments that apply to the same locat

[ Bearbeitet ]
Top Beitragender
# 2
Top Beitragender

Hallo @Print A,

 

in both cases + 50% for Paris, as no further value or the value 0 was deposited.

 
BTW - you are here in the German AdWords Community ... for English there is the English Adwords Community
 
Gruß Kai
SUMAFA Online Marketing Lösungen | G+ Kai de Wals | Google Partner | Google Advertising Professional